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Connected and loyal, millennial parents have clear ideas of how they want to shop. Millennials — typically identified as those born between 1981 and the mid-1990s — now account for about one in five mothers nationwide. As of 2016, 50 percent of children had millennial parents.
In addition to the monthly magazine, STORES develops publications to help you stay on top of retail industry trends.
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STORES Media is the publishing group of NRF, the world’s largest retail trade association. STORES products – including STORES Magazine, Buying Guides, Show Dailies and STORES Weekly email newsletter – report on the broad spectrum of strategic issues facing senior retail executives.
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