Easter Data Center

NRF has surveyed consumers about how they plan to celebrate Easter annually for over a decade. 

Take a deeper dive into the data from the last 10 years, and use the interactive charts to explore a demographic breakdown of total and average spending, types of gifts planned and ways they plan to celebrate.

More consumer trends

3 ways younger consumers are embracing Easter
 
a family is shown with friends painting easter eggs
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Easter
 
Blue eggs in bird's nest in tree
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Holiday and Seasonal Trends
 
three women walking with shopping bags and laughing
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Data junkie? See more holiday data:

Valentine’s Day Data Center
 
Historical data on how consumers celebrate their sweethearts
See data
St. Patrick’s Day Data Center
 
Dive into historical data on how consumers spend and celebrate March 17.
See data
Tax Returns Data Center
 
Historical data on how consumers react to tax season.
See data