St. Patrick’s Day Data Center

NRF has been conducting its annual St. Patrick’s Day survey for more than a decade to see how consumers will spend for and celebrate during the popular cultural holiday.

Take a deeper look into the celebration trends over time, and use the interactive charts to explore a demographic breakdown of total spending, average spending and celebration plans.

 

About the survey: The 2021 survey of 8,211 U.S. adults 18 and older was conducted February 1-9 and has a margin of error of plus or minus 1.1 percentage points.

More consumer trends

3 charts that explain why consumers are feeling lucky this St. Patrick’s Day
 
St. Patricks Day cupcakes
More than half of adults plan to celebrate and total spending is expected to reach a record $6.16 billion.
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St. Patrick’s Day
 
st. patrick's day parade in new york city
In 2021, about half of U.S. adults plan to mark the occasion.
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Retail Holiday and Seasonal Trends
 
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Consumer spending data for retail holidays throughout the year.
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Dig deep into other holidays

Valentine’s Day Data Center
 
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