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Marketing
Retail advertising and marketing executives pick their favorite ad campaigns from Super Bowl 49.
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Technology
McDonald’s franchisee uses beacon technology to attract Millennials.
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Marketing
America’s most-watched sporting event captivated an estimated 180 million Americans  last night. But for many brands, the digital age has put an end to the idea
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Consumer Trends
McDonald's is offering table service and customized sandwiches at selected locations.
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Chain Restaurants
McDonald’s U.K. gave away 9 million e-books with Happy Meals last year; by the end of 2014, the number is expected to rise to 15 million.
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Retail Trends
A quick look at industry stories from the past month — the latest, the greatest and the just plain news-worthy.
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Marketing
A common thread? All of these retail marketing campaigns for the 2014 FIFA World Cup in Brazil contain a digital element.
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Social Responsibility
Admit it. There was a time when you scrounged for cash in seat cushions, your kid brother’s piggy bank -- even the change return slot of pay phones or vending machines.
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Consumer Trends
Do the stores you shop and the brands you favor reflect your political leanings?
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Retail Trends
From merging the store and e-commerces experiences to delivering on-the-spot goods and services, these retailers are helping redefine the art of buying and selling.
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