State of Retailing Online

Members Only

SORO 2020 is a free download for NRF members and is available for non-members to purchase from Forrester Research

The annual State of Retailing Online study conducted by NRF and Forrester examines the impact of ecommerce and provides key metrics for benchmarking.

The survey examines retailer attitudes and investment levels for critical digital commerce issues.

Cybersecurity for ecommerce
 
The State of Retailing Online 2020

An overview of metrics from 2019 as well as retailers’ key priorities, investments and challenges for 2020. 

 

Recommended reading

The big business of toys
 
Toy retailers
As Toys “R” Us returns in Macy’s stores and its own flagship presence, experts say the future is experiential.
Read more
Livestream shopping grows with help from brands like Walmart and Pinterest
 
Retailers can tell stories, launch new products and provide trusted recommendations.
Read more
2021 Retail & Fashion Digital and Technology Benchmark
 
Retail technology
NRF and Boston Consulting Group’s 2021 Retail & Fashion Digital and Technology Benchmark.
Members only
Read more
How Google is evolving the ‘window shopping’ experience
 
Retail Gets Real episode 248: All commerce is becoming digital — even when it happens in store.
Read more
6 companies transforming the new era of ecommerce
 
A closer look at some Innovation Lab companies coming to NRF 2022: Retail’s Big Show.
Read more
Meet The List of People Shaping Retail’s Future 2022
 
McDonald's
Retail Gets Real episode 245: Wisdom from leaders at Chewy, CVS, Five Below, McDonald’s and The RealReal.
Read more