State of Retailing Online

Members Only

SORO 2018 is a free download for NRF members and is available for non-members to purchase from Forrester Research.

The annual State of Retailing Online study conducted by NRF and Forrester examines the impact of ecommerce and provides key metrics for benchmarking.

The survey examines retailer attitudes and investment levels for critical digital commerce issues.

State of Retailing Online 2018

As the line between the digital and physical worlds continues to blur, many retailers are focusing on digital store initiatives in 2018.

The new normal: How retailers continue to evolve

Episode 59 of Retail Gets Real: Forrester Retail Analyst Sucharita Kodali outlines findings from the State of Retailing Online 2018 report.

Previous editions of SORO

Retailers’ top priorities for 2019

Forrester’s Sucharita Kodali discusses retailers’ goals for this year and long-term investment intentions.

Walgreens Boots Alliance on the importance of partnerships

COO Alex Gourlay outlines partnership strategy at NRF 2019: Retail’s Big Show.

Retail predictions for 2019: What’s in and what’s out

Episode 93 of Retail Gets Real: What retail trends might go big in the new year.

How Spa Destinations built a thriving small business on Amazon

Episode 83 or Retail Gets Real: Florida-based Theo Prodromitis on reinventing her business.

For the Pin: Discovery and the Pinterest shopper

Episode 76: How the social platform helps consumers discover products and get inspired.

ThirdLove: Using data to create the perfect bra

Episode 75 of Retail Gets Real: Reimagining the bra shopping experience.