The annual State of Retailing Online study conducted by NRF and Forrester examines the impact of ecommerce and provides key metrics for benchmarking.
The survey examines retailer attitudes and investment levels for critical digital commerce issues.
How Lilly Pulitzer stays fresh for a new generation
Retail Gets Real episode 131: A conversation with Lilly Pulitzer President Michelle Kelly.
How DSW stepped up its loyalty program
At NRF NXT, DSW executives shared the keys to a successful loyalty program relaunch.
3 elements for creating extraordinary retail experiences
Retail Gets Real episode 130: Harvard retail expert Jeffrey Rayport discusses a winning combination for retail success.
3 tips from H&M for turning influencers into ambassadors
H&M found the right influencers, built relationships and created personalized activation plans for the H&M League.
Customer centricity: Easy to talk about, hard to implement
3 keys to closing the gap between the theory and the reality of putting the customer first.
Cuyana: Scaling a brand built on ‘fewer, better’
Retail Gets Real episode 126: What led to Cuyana’s early success and where the business is headed.