What happens when a digital native vertical brand’s journey turns physical?

Speakers
Sharad Kharé, Co-Founder, Documentarian, Digital Journalist, Film Maker, Kharé Communications
Jen Braunschweiger, VP, Brand Marketing, MM.LaFleur
Drew Green, CEO, INDOCHINO
Eleanor Morgan, Chief Experience Officer, Casper

January 2019

It takes a leap of faith to expand an ecommerce business to embrace bricks-and-mortar locations. Leaders of Indochino, MM.LaFleur and Casper share their tipping points, preparations necessary for the transition and what they might do differently if they had the chance.

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