FIRA (Federation of International Retail Associations) promotes networking, collaboration, and information exchange among retail trade association executives around the world to enhance the success of the global retail industry through the development of more informed and effective retail trade associations.
FIRA meets twice a year, with its annual meeting held at NRF’s Retail’s Big Show in New York in January and a mid-year meeting hosted in one member’s country.
FIRA membership is open to all national retail associations. NRF serves as the permanent FIRA Secretariat. Learn more about NRF membership here.