NRF | Voice of Retail

The National Retail Federation is the world’s largest retail trade association.

Every day, we passionately stand up for the people, policies and ideas that help retail thrive.

Help those in need through the American Red Cross

Support millions of Americans as they recover from the recent tornadoes in the Midwest and Southern United States.

NRF State of Retail & the Consumer

NRF’s State of Retail & the Consumer 2023 explored the health of American consumers and the retail industry with leaders including NRF President and CEO Matthew Shay and NRF Chief Economist Jack Kleinhenz, Ph.D..

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Join us at NRF PROTECT

June 5-7, 2023
Grapevine, Texas

Retailers, get the tools and strategies to fight retail crime at NRF PROTECT, the industry’s loss prevention, asset protection, digital fraud and cyber risk event.

Register now

Easter spending in 2023

It’s going to be an egg-citing Easter, with consumer spending for the holiday expected to reach a new high — $24 billion by the 81% of Americans who say they’re celebrating.

Top 50 Global Retailers in 2023

The Top 50 Global Retailers contended with another year of unusual markets created by the pandemic. Overall, retail sales and profits grew due to changes in shoppers’ needs and routines.

Thank you, retail crime fighters

The retail industry celebrates members of Congress who have shown exceptional leadership and commitment to fighting retail crime by sponsoring bipartisan bills to help curb this dangerous trend and deter retail criminals.

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Latest from NRF

Retail Gets Real Podcast

How Kendra Scott creates a brilliant customer experience online

Retail Gets Real Episode 302: SVP for Ecommerce Chris Hardisty on recreating the in-store experience online.

Consumer Trends

Seeds planted for record-high Easter spending

A closer look at what’s driving the expected $24 billion in spending.

Retail Gets Real Podcast

Staying close to the customer with Pete Nordstrom

Retail Gets Real Episode 301: How Nordstrom keeps pace with change while holding strong to core values.

Easter Spending Expected to Reach Record $24 Billion

Consumers plan to spend a collective $24 billion on Easter this year, according to NRF and Prosper.

Retail Gets Real Podcast

300 ways to tell retail’s story

NRF's Bill Thorne records a podcast episode at Retail's Big Show

As Retail Gets Real celebrates its 300th episode, host Bill Thorne reflects on the industry’s enduring change.

Connected Commerce

Barnes & Noble’s CEO is a book lover’s bookseller

James Daunt on the retail chain’s resilience and the industry’s evolution.

Sustainability

Answers to consumer questions about the climate impacts of shopping

NRF releases report on the carbon footprint of retail purchases.

NRF 2023: Retail's Big Show

Insights from Claire’s on connecting with younger consumers

NRF 2023: Understanding the challenges and opportunities presented by Generations Z and A.

Retail Gets Real Podcast

Modern leadership and business culture lessons from Walmart’s John Furner

Retail Gets Real Episode 300: The NRF Chairman discusses his remarkable career journey.

St. Patrick’s Day

How consumers are celebrating a record-breaking St. Patrick’s Day

More than half of adults plan to celebrate and total spending is expected to reach a record $6.16 billion.

Sustainability

Insights on sustainable retailing from L’Oréal and Levi Strauss & Co.

NRF 2023: Industry leaders discuss transparent, authentic strategies.

NRF 2023: Retail's Big Show

How Domino’s, Inspire Brands and White Castle are rewriting the rules of the restaurant business

Restaurant brands that don’t play by the rules

NRF 2023: Predicting and monitoring consumer needs in a rapidly changing industry.

NRF Foundation credential

The NRF Foundation’s RISE Up Warehouse, Inventory and Logistics course prepares employees for roles in warehouse and fulfillment amid supply chain disruption.

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