NRF | Voice of Retail

The National Retail Federation is the world’s largest retail trade association.

Every day, we passionately stand up for the people, policies and ideas that help retail thrive.

NRF President and CEO Matthew Shaw speaks at Retail Advocates Summit

Retailers, lawmakers and innovators gather in D.C.

Demonstrating retail’s impact

The Retail Advocates Summit is a celebration of the retail industry coming together — major iconic retail brands along with Main Street independents — to demonstrate retail’s impact every day in communities they serve.

Members of Congress participate in The Retail Experience — an educational and interactive journey through the retail industry with six immersive exhibits that demonstrate retail’s role in driving the economy, providing jobs and impacting lives and communities across the country.

Sen. Amy Klobuchar is awarded the Champion of Main Street Award at Retail Advocates Summit — Together with retailers from Minnesota, NRF’s David French presented Sen. Amy Klobuchar with the Champion of Main Street award at NRF's Retail Advocates Summit.

NRF recognizes lawmakers at Retail Advocates Summit

During the Retail Advocates Summit, NRF is proudly presenting more than 200 lawmakers with our “Hero of Main Street” and “Champions of Main Street” awards.

Follow #retailadvocates on Twitter to see the latest from the event.

#retailadvocates

Lower inflation now

Providing relief to U.S. businesses, workers and consumers will ease the strain of inflation.

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2022 Top 100 Retailers

A look at the best-performing U.S. retailers based on sales rankings. These top retailers are showing what it takes to continue to thrive and connect with their customers.

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Latest from the NRF

Consumer Trends

How Pura Vida brings customer service to life in a digital-first world

NRF Nexus: Connecting conversations — serving the modern consumer.

Economy

Store opening announcements keep pace with 2021

The return to stores continues, with closings down 60 percent.

Retail Gets Real Podcast

The Meta Store builds experiences for a better reality in the virtual world

Retail Gets Real episode 279: Head of the Meta Store Martin Gilliard on democratizing the ability of experience.

Retail Technology

How Buffalo Wild Wings and Inspire Brands disrupted the restaurant industry

NRF Nexus: Leveraging technology to transform the guest and team member experience.

Sustainability

Electric delivery trucks deliver more than packages

Companies including Amazon and Walmart are using the vehicles to reduce or eliminate transportation emissions.

On the Hill

NRF 2022: Elevating retail and serving a dynamic industry

Get a closer look at NRF’s work on behalf of the retail industry.

Connected Commerce

Successes, learnings and ‘stinky fish’ amid cross-functional teams

Executives from The Vitamin Shoppe, Tractor Supply Co. and Gap on stage at Nexus

NRF Nexus: Fostering a mindset of continuous improvement with The Vitamin Shoppe, Gap and Tractor Supply Company.

Careers and Leadership

Tent helps retailers help refugees — and themselves

Group founded by Chobani CEO is attracting retail attention.

Consumer Trends

3 ways to deliver future-focused customer experiences

Key learnings from NRF Nexus.

On the Hill

NRF 2022 Retail Advocates Summit: Not your typical D.C. fly-in

Attendees gather at the Retail Advocates Summit

Major iconic retail brands came together with Main Street independents to demonstrate retail’s impact to policymakers.

Connected Commerce

Learning the principles of disruption

Pascal Finette speaks on stage at NRF Nexus 2022

NRF Nexus: Pascal Finette on successfully managing and driving change

Retail Technology

NFTs: On the other side of hype

Avery Akkineni, president of Web3 consultancy Vayner3, speaks at NRF Nexus

NRF Nexus: Actual use cases for NFTs and what you need to know to get up to speed

NRF Foundation credential

The NRF Foundation’s RISE Up Warehouse, Inventory and Logistics course prepares employees for roles in warehouse and fulfillment amid supply chain disruption.

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