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Holiday 2014

Holiday HQ

NRF's latest survey data and holiday resources, all in one place.
Small Business
Thinking Big about Shopping Small

Thinking Big about Shopping Small: A Closer Look at 2015 Holiday Shoppers

This year, one in four holiday shoppers plan to purchase from small or local retailers. This free download offers a last-minute look at survey data to see how consumers who plan to “shop small” differ from the average shopper. 

Public Policy
Retailers drive the nation’s economy and bring great passion and energy to what they do.
Celebrating Cyber Monday’s 10th anniversary with a look at digital holidays past, present and future.
Online Digital Summit Fast Track

Summit 2015 Playbook

It’s not easy to plan ahead for big changes in technology — from drones to virtual reality to IoT — when you’re just trying to make it through the holiday season. This free download offers a 12-page mix of big-picture ideas and “quick wins” from 36 retail insiders.

Retail Trends

Omnichannel Retail Index 2015

Benchmarks for evaluating retail omnichannel services.
Small Business
Curtis Picard, Executive Director of the Retail Association of Maine

The Retail Association of Maine’s Curtis Picard acts as chief tour guide for NRF’s Retail Across America road trip in Vacationland, where retailers large and small deliver the “authentic Maine experience.”

Press Release

Potential for 135.8 Million Holiday Shoppers to Shop Online, In Stores Thanksgiving Weekend

183 million Americans plan to shop on Cyber Monday.
Small Business
This is Retail takes a look inside this nautical workshop in Portland, Maine's waterfront.
Retail Trends
Trendspotter Marian Salzman on brands that share it all.

Press Release

Early Promos, Great Deals Put Traditional Gift Card Buyers in Gift Wrapping Mode Instead This Year

Holiday gift card spending is expected to reach $25.9 billion...
Small Business
Holiday decorations

Two small retail businesses offer their tips on how to encourage your local neighborhood to shop small — and help increase your sales in the meantime.

Retail Trends

Press Release

Ports See ‘Dramatic Difference’ From Last Year as Holiday Merchandise Arrives

Port volumes set to see high volume.

Press Release

Attorneys General Call for PIN Numbers on New Credit Cards

Letter calls PIN ‘gold standard’ for card security.
Public Policy

Review of the Economic Impact of Tax Reform on Consumers

A report from Ernst & Young examines the cost of inaction on tax reform.
Public Policy
A new report shows the negative impact of inaction on corporate tax reform.
Public Policy
NRF annual holiday forecast finds consumer concern over the potential shutdown and the economy.
October retail sales increased 0.3 percent from September and 3.1 percent year-over-year.

Press Release

Retailers Counter Union Claims in Democratic Debate TV Ads

Commercials highlight retail career opportunities.
Consumer Trends
Will retailers be ready with enough merchandise for "Star Wars"...

NRFtech 2015 Playbook

How retailers can create a culture of innovation inside their organizations and across the industry.
Human Resources
Working your way up has its advantages.
How Crate and Barrel's merchandising team transforms a store for the holidays.
Retail Trends

2015 Retail Holiday Planning Playbook

The retailer’s guide to key questions and issues about the upcoming holiday season.