U.S. Retail Sales Monthly Report: August 2026 

Released September 25, 2026 

Unlike Census Bureau estimates, the Retail Monitor is powered by real, anonymized credit and debit card transaction data, offering timely and reliable insights without the need for monthly or annual revisions.

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CNBC/NRF Retail Monitor Report August

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Core vs Total U.S. Retail Sales August 2026

The Retail Monitor calculation of core retail sales was up 0.17% month over month and 3.47% year over year.

  • Total retail sales excludes autos and gas to reduce volatility, offering a broad view of consumer spending.

  • Core retail sales exclude (in addition to auto and gas) restaurants, providing a clearer picture of demand for retail goods.  

NRF on CNBC

CNBC’s Steve Liesman joins ‘Squawk Box’ to break down consumer spending in July from the CNBC/NRF Retail Monitor.

Unlike Census Bureau estimates, the Retail Monitor is powered by real, anonymized credit and debit card transaction data, offering timely and reliable insights without the need for monthly or annual revisions.

Want to learn more about the Retail Monitor?

 

Browse NRF's retail sales insights

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  • Affinity Solutions
  • Affinity Solutions (Affinity) is the leading consumer purchase insights company. We provide a complete view of U.S. and U.K. consumer spending, across and between brands, via exclusive access to fully permissioned data from over 150 million debit and credit cards. This data is transformed into privacy-compliant, actionable intelligence for marketers, consultancies, and financial services companies to drive strategic growth and lasting customer relationships. Visit us at affinitysolutions.com to discover how we’re shaping the future of consumer purchase insights.

  • NRF Center for Retail and Consumer Insights
  • NRF's Center for Retail and Consumer Insights (CRCI) is committed to innovation and progress through our content and insights. To learn more, visit our homepage or email us at crci@nrf.com