Last-minute holiday shopping

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A lot of consumers spread out holiday shopping over the last two months of the year, but “people still have a lot of shopping left to do,” says NRF Director of Industry and Consumer Insights Katherine Cullen. She joins the third installment of the podcast’s holiday mini-series to discuss who’s still shopping and what retailers can expect during the last weekend before Christmas, including Super Saturday.

Check out the infographic below for the data at a glance.


Visit NRF’s Winter Holiday headquarters to learn more about how people shop during the holidays.

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