How Lilly Pulitzer used its 60th anniversary to build loyalty
Three ways Lilly Pulitzer leveraged a big anniversary to connect with old and new customers in a meaningful way.
3 tips from Drybar for making customers feel like VIPs
Steal-worthy tactics for building customer loyalty from CMO Sarah Hoffmann.
How DSW stepped up its loyalty program
At NRF NXT, DSW executives shared the keys to a successful loyalty program relaunch.