NRF chief economist says pandemic made this year's holiday forecast the most challenging ever
The pandemic has presented unique circumstances for the nation's economy, making forecasting more difficult than ever.
NRF expects holiday sales will grow between 3.6 and 5.2 percent
NRF expects holiday sales will increase to between $755.3 billion and $766.7 billion.
October retail sales grew as consumers started holiday shopping early
Retail sales grew for the sixth month in a row in October, with sales significantly better than a year ago.