
NRF has been conducting its annual Easter survey since 2003 to see how consumers will spend for and celebrate during the popular spring holiday.
Historical highlights
- 2018: Easter spending expected to be second highest in NRF survey history
- 2017: A later Easter is expected to bring record spending
- 2016: Americans anticipate spending more than ever on Easter this year
- 2015: Consumers on the hunt for candy, new spring apparel this Easter
Results of the Easter spending survey are released each year prior to the holiday.
More on consumer trends
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Thanksgiving weekend drew nearly 190 million shoppers according to NRF and Prosper Insights
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Infographic: The holiday consumer
A look at the holiday consumer heading into Thanksgiving weekend.
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Half of holiday shoppers have already started
Over half of consumers have already started their holiday shopping according to survey from NRF
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4 things to know about Gen Z's holiday shopping habits
What inspires college students to shop this season
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More than 165 million people expected to shop over five-day Thanksgiving weekend
NRF expects more than 165 million people to shop Thanksgiving Day through Cyber Monday
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Holiday shoppers plan to spend 4 percent more this year
Consumers plan to spend 4 percent more this year on holiday shopping
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