NRF has been conducting its annual Easter survey since 2003 to see how consumers will spend for and celebrate during the popular spring holiday.
- 2018: Easter spending expected to be second highest in NRF survey history
- 2017: A later Easter is expected to bring record spending
- 2016: Americans anticipate spending more than ever on Easter this year
- 2015: Consumers on the hunt for candy, new spring apparel this Easter
Results of the Easter spending survey are released each year prior to the holiday.
More on consumer trends
Thanksgiving weekend draws nearly 190 million shoppers, spending up 16 percent
Thanksgiving weekend drew nearly 190 million shoppers according to NRF and Prosper Insights
Infographic: The holiday consumer
A look at the holiday consumer heading into Thanksgiving weekend.
Half of holiday shoppers have already started
Over half of consumers have already started their holiday shopping according to survey from NRF
4 things to know about Gen Z's holiday shopping habits
What inspires college students to shop this season
More than 165 million people expected to shop over five-day Thanksgiving weekend
NRF expects more than 165 million people to shop Thanksgiving Day through Cyber Monday
Holiday shoppers plan to spend 4 percent more this year
Consumers plan to spend 4 percent more this year on holiday shopping