Easter

NRF has been conducting its annual Easter survey since 2003 to see how consumers will spend for and celebrate during the popular spring holiday. 

Easter spending expected to be second highest in NRF survey history

Easter spending is expected to total $18.2 billion in 2018, the second-highest level on record. A total of 81 percent of Americans will celebrate the holiday and spend an average of $150 per person.

 
A group of children have their hands in easter candy on the floor
 

More on consumer trends

NRF survey says more than 164 million consumers plan to shop over five-day Thanksgiving weekend
 
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This holiday, discounts will win shoppers
 
5 retail sales and promotions trends leading up to Thanksgiving weekend.
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Consumers will spend 4.1 percent more than last year during winter holidays
 
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NRF study says consumers shop at discount retailers regardless of age or income
 
89 percent of consumers shop at various discount retailers.
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Monthly Economic Review: September 2018
 
Economic data looks solid again for the third quarter.
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Back-to-Class shopping continues as school begins
 
Consumers had completed just over half their shopping as students head back to class this month.
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