Easter

NRF has been conducting its annual Easter survey since 2003 to see how consumers will spend for and celebrate during the popular spring holiday.

Spring is here and Easter bunnies are near

Read three ways consumers under 35 have evolved their Easter celebrations, including what’s engaging and inspiring young consumers.

Down the rabbit hole

See historical data on how consumers celebrate the popular spring holiday.

Results of the Easter spending survey are released each year prior to the holiday.

Growing emphasis on convenience for today’s consumers

Today’s consumers increasingly prioritize convenience when it comes to purchases.

Consumer View Winter 2020

How convenience shapes today’s shopping and the future role of convenience for the retail industry.

Meet the 2020 consumers driving change

How values and personal beliefs are driving consumers' shopping habits and choices.

Thanksgiving weekend draws nearly 190 million shoppers, spending up 16 percent

Thanksgiving weekend drew nearly 190 million shoppers according to NRF and Prosper Insights

Infographic: The holiday consumer

A look at the holiday consumer heading into Thanksgiving weekend.

Half of holiday shoppers have already started

Over half of consumers have already started their holiday shopping according to survey from NRF