NRF has been conducting its annual Easter survey since 2003 to see how consumers will spend for and celebrate during the popular spring holiday.
- 2018: Easter spending expected to be second highest in NRF survey history
- 2017: A later Easter is expected to bring record spending
- 2016: Americans anticipate spending more than ever on Easter this year
- 2015: Consumers on the hunt for candy, new spring apparel this Easter
Results of the Easter spending survey are released each year prior to the holiday.
More on consumer trends
Record spending expected for school and college supplies
Record spending on school and college supplies expected this year
Technology is dramatically improving consumers’ shopping experience
New tech in retail is dramatically improving the consumer shopping experience
Consumer View Summer 2019
How today’s shoppers feel about emerging innovations like social shopping, voice assistants and augmented reality.
May’s retail sales show consumer resilience and confidence in the economy
Retail Sales in May show strong consumer resilience and confidence in economy
Father’s Day spending expected to reach all-time high of $16 billion
Father's Day spending expected to hit all-time high at $16 billion