st. patrick's day parade in new york city
Retail Holiday and Seasonal Trends

St. Patrick’s Day

NRF has been conducting its annual St. Patrick’s Day survey for more than a decade to see how consumers will spend for and celebrate during the popular cultural holiday.

St. Patricks Day cupcakes
 
3 charts that explain why consumers are feeling lucky this St. Patrick’s Day

This year more than half of adults (56%) plan to celebrate and total spending is expected to reach a record $6.16 billion, according to the annual survey from NRF and Prosper Insights & Analytics. 

 
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Dig into more data
Learn more about historical trends on how consumers celebrate St. Patrick’s Day.
 
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Woman laughing at St. Patrick's day celebrations
 

Historical Highlights

Results of the St. Patrick’s Day spending survey are released each year in early March.

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