Super Bowl

NRF has been conducting its annual Super Bowl Spending Survey since 2005 to see how Americans plan to celebrate one of the year's biggest sporting events.

a group of people are at a pub/bar drinking beer together and laughing
 
2019: Consumers say they’ll spend an average $81 on Super Bowl

American adults say they will spend an average $81.30 for a total of $14.8 billion as they watch the New England Patriots and the Los Angeles Rams meet up in the Super Bowl this year. The biggest spenders are those ages 35-44 at an average $123.26.

 
Big year for the big game

Nearly 3 in 4 adult consumers plan to watch the Super Bowl this year. See more highlights in the infographic.

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