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Insights

Retail Technology

The National Retail Federation engages with retail technology leaders to deliver insights on technology trends and challenges facilitate collaboration across the sector. Read the latest articles and insights related to retail technology and learn how to get involved.

Exclusive Resources for NRF members

NRF On Demand
Exclusive to NRF members, NRF On Demand brings you and your team the latest content from NRF conferences and events. Learn key trends, takeaways, best practices and more from retail leaders and visionaries.
 
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Tina Sharkey, CEO and Co-Founder, Brandless speaks at NRF 2019
 
 
ordering food at a McDonald's self-service kiosk
Retail Technology
The coming AI revolution in retail and consumer products
How companies are thinking about implementing intelligent automation in their businesses.
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Female hands credit card online shopping
Retail Technology
The art and science of personalization at Zulily
Retail Gets Real episode 107: VP of Technology Bindu Thota on making shopping personal for millions of customers.
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Startups and Transformation
Reinventing the Getaway
Retail Gets Real Episode 106: Founder Jon Staff discusses creating a different hospitality experience.
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Jo Malone recording RGR at NRF 2019
Careers and Leadership
Investing in creativity
Retail Gets Real Episode 105: The “English scent maverick” discusses how she is changing the world of fragrance.
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Girls' Lounge at NRF 2019: The evolution of Retail session
Retail Technology
3 ways data leads the way for retail disruption
“Data is at the forefront of everything, and the customer is the center of everything.”
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Katia Beauchamp of Birchbox recording podcast
Startups and Transformation
Birchbox CEO on the evolution of the disruptive beauty brand
Retail Gets Real Episode 104: CEO Katia Beauchamp on how the brand appeals to casual customers.
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What's next

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Nordstrom sets the standard for customer experience. Again and again.
Woman in cosy log cabin looking outside holding mug
Reinventing the Getaway
Jo Malone recording RGR at NRF 2019
Investing in creativity

Get involved

The NRF CIO Council and the NRF Technology Leadership Council are exclusive to leaders at NRF-member retail companies and are technology-focused member groups. 

Learn more and join  

Technology articles from STORES magazine

March 18, 2019
AR’s role in creating compelling customer experiences
March 5, 2019
Michaels boosts customer engagement through tailored messaging
February 18, 2019
Trust and courage
January 28, 2019
How one savvy startup may be changing the future of food waste
More STORES technology articles
two men on their macbooks while working through taxes on a piece of paper
 
Retail technology standards

NRF and international technology standards consortium Object Management Group (OMG) have formed a new partnership to manage the functions previously performed by NRF’s Association for Retail Technology Standards (ARTS) division.

Download standards and resources that help retailers solve complex problems and stay ahead of the technology curve. 

 
Get standards