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Committees Board of Directors

The overall role of the Board is to provide strategic guidance and support to’s leadership regarding programs and services. Specifically, the role of the Board includes:

  • Strategic planning - Collaborates with and NRF executive staff members to develop or refine the mission, vision and general strategic thrust including key strategic initiatives and programs.
  • Feedback - Provide ongoing feedback to NRF staff on the customer experience, programs, competition and industry trends and issues.
  • Support of programs and services - Where possible, provide support to NRF programs, products and services such as making introductions to potential partners, speakers or other resources.
  • Serve as spokespeople - Where possible and in coordination with the NRF communications staff, serve as industry press spokespeople.

For more information, please contact Mary Kita at


  • Kevin Ertell, Senior Director, Global Digital Business Lead - Running, Nike Inc.

Vice Chairman

  • Billy May, Former SVP, Digital, eCommerce, and Corporate Development, Abercrombie & Fitch Co.

NRF Leadership

  • Matthew Shay, President and CEO, NRF

Board Members (member of the Executive Committee*)

  • April Anderson, Managing Director for Branded Apparel and Durables, Google
  • David Brussin, Founder, Chairman, Chief Product Officer, Monetate Inc.
  • Ivy Chin, Former Divisional SVP, Digital, PetSmart, Inc.
  • Bryon Colby, SVP, Digital Commerce, Cornerstone Brands/HSNi
  • Nicolas Franchet, Director, Global Vertical Strategy, Facebook
  • Josh Friedman, VP Digital Commerce Initiatives, The Neiman Marcus Group
  • Jason Goldberg, SVP Commerce & Content Practice, SapientRazorfish*
  • Michael Griffin, Founder, CEO, Adlucent
  • Kasey Lobaugh, Principal - Chief Innovation Officer Retail & Distribution, Deloitte LLP
  • Alex Miller, SVP, Customer Expansion & Marketing Strategy, QVC
  • Milton Pappas, Chief Marketing Officer, HBC Digital
  • Greg Pulsifer, VP, Global Ecommerce, General Mills
  • Rob Schmults, Former SVP, eCommerce & CRM, The Talbots Inc.
  • Meyar Sheik, CEO & Co-founder, Certona
  • Sarah Veit Wallis, VP Fashion & GM Women's Apparel,