Father’s Day

NRF has been conducting its annual Father’s Day survey with Prosper Insights & Analytics since 2003 to see how Americans celebrate dad on his special day.

Consumers to Spend $20 Billion on Father’s Day Gifts

Consumer spending this Father’s Day is expected to total $20 billion, nearly on par with last year’s record-setting figure of $20.1 billion, according to the annual consumer survey. Approximately 76 percent of U.S. adults are expected to celebrate Father’s Day this year.

Father's Day
Father's Day
How consumers are celebrating dads this year
  • 75% of consumers plan to celebrate Father’s Day this year
  • Consumers expect to spend an average of $171.79 on gifts
  • Top gifts this year include special outings, clothes, gift cards and electronics

About the survey: The 2022 survey was fielded to 8,297 consumers aged 18+ from May 2 through May 9 and has a margin of error of plus or minus 1.1 percentage points.