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Easter

Easter

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NRF has been conducting its annual Easter survey since 2003 to see how consumers will spend for and celebrate during the popular spring holiday. 

2017: A later Easter is expected to bring record spending

Americans will spend more than ever as they celebrate Easter nearly three weeks later this year than last. According to NRF’s annual survey, spending for the holiday is expected to reach $18.4 billion, a new all-time high in the survey’s 14-year history. 

View survey highlights.

Celebration Plans

NRF Easter Spending Survey, conducted by Prosper Insights & Analytics
NRF Easter Spending Survey, conducted by Prosper Insights & Analytics

Spending Plans

NRF Easter Spending Survey, conducted by Prosper Insights & Analytics
NRF Easter Spending Survey, conducted by Prosper Insights & Analytics

Shopping Plans

NRF Easter Spending Survey, conducted by Prosper Insights & Analytics

Related releases and historical highlights

Results of the Easter spending survey are released each year prior to the holiday.

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