NRF Research

NRF produces research throughout the year responding to trends, consumer sentiment and economic forces.
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Consumer View

Consumers’ choices in terms of where, how and why they buy are redefining retail and creating a new playbook for the industry. NRF’s Consumer View is a quarterly look at what shapes retail today.

2018 Retail Compensation and Benefits Survey

Conducted in part with NRF, this Mercer report provides compensation data, extensive HR and industry practices information and benefit plan features for all merchandise categories. Gain visibility of your competitors and view compensation trends that are specific to the retail industry.

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All NRF Original Research

Moving forward with limited visibility on the economy.
How retailers’ strategies around technology, fulfillment and store experience played out over the past year.
How companies are thinking about implementing intelligent automation in their businesses.
Economy’s foundations remain stable heading into 2019.
Spotlight on sales and promotions.
From jobs to GDP, the economy continues to grow.
ORC continues to pose a serious threat, costing retailers $777,877 per $1 billion dollars in sales.
A biennial study by the NRF and Forrester that profiles US enterprise retailers’ views and decisions about payments.
Use the reminders and tips to address potential risks during the holiday season and beyond.