Retail: Powering America’s next 250
The NRF Retail Advocates Summit is the retail industry’s premier advocacy event, held every two years in Washington, D.C., during election years. It brings together retailers and policymakers to build relationships, discuss key policy issues and celebrate retail’s impact on the U.S. economy and communities.
The 2026 Summit theme, “Retail: Powering America’s Next 250,” honors the nation’s 250th anniversary by spotlighting the people and businesses driving economic growth and community enrichment through retail.
The Summit has earned national recognition for its impact and innovation, including awards from the American Society of Association Executives, Association Trends and the Campaign & Elections Reed Awards.
Register now for the 2026 Retail Advocates Summit
The Retail Advocates Summit is invitation-only and open exclusively to:
Representatives from sponsoring organizations
America’s Retail Champions small business honorees
Members of the NRF Policy Council & NRF Small Business Retail Council
State retail association representatives
All registrations are subject to NRF approval.
Registration options:
Full Conference: $500
Retail Experience Only: $100
America’s Retail Champions Dinner Only: $250
)
Hotel information
NRF has arranged a special room block at the InterContinental at the Wharf for 2026 Retail Advocates Summit participants.
Book your room by June 22 before the block sells out.
)
View a recap of the 2024 Retail Advocates Summit, held July 24-25 in Washington, D.C.
Agenda
Tuesday, July 14, 2026
3 – 5 p.m.
General Sessions
6 – 7 p.m.
Welcome Reception
Wednesday, July 15, 2026
7 – 8:30 a.m.
Breakfast and Program9 a.m. – 1 p.m.
The Retail Experience5 – 6:30 p.m.
Reception6:30 – 8:30 p.m.
America’s Retail Champions Awards Dinner
2026 Retail Advocates Summit sponsors
)
)
)
)
)
)
)
)
)
)
)