3 tips from Drybar for making customers feel like VIPs
Steal-worthy tactics for building customer loyalty from CMO Sarah Hoffmann.
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NRF NXT
How DSW stepped up its loyalty program
At NRF NXT, DSW executives shared the keys to a successful loyalty program relaunch.
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3 elements for creating extraordinary retail experiences
Retail Gets Real episode 130: Harvard retail expert Jeffrey Rayport discusses a winning combination for retail success.
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3 tips from H&M for turning influencers into ambassadors
H&M found the right influencers, built relationships and created personalized activation plans for the H&M League.
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Customer centricity: Easy to talk about, hard to implement
3 keys to closing the gap between the theory and the reality of putting the customer first.
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