3 common Valentine's Day myths
Fact or fiction? The data behind some common Valentine’s Day assumptions.
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Valentine's Day
Confident consumers and broader buying lead to record Valentine's Day spending plans
Coming off a strong holiday season, Americans are expected to set another record for Valentine’s Day spending this year.
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Fewer consumers celebrating Valentine’s Day but those who do are spending more
Americans are expected to spend a record amount this year.
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Is love still in the air?
Three ways consumers’ attitudes toward Valentines’ Day are changing.
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Young love: 3 ways millennials and Gen Z are celebrating Valentine’s Day this year
From pets to "me time," young consumers are driving new trends.
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