Dive deeper into insights focusing on specific groups of consumers and shopping trends. Explore the different habits of the many different generations of customers.
NRF State of Retail & the Consumer
NRF State of Retail & the Consumer 2023 explored the health of the American consumer and retail industry with retail executives from major brands, prominent economists, industry experts and market researchers.
Latest news on consumer trends
NRF Forecasts 2023 Retail Sales to Grow Between 4% and 6%
The NRF issued its annual forecast, anticipating that retail sales will grow between 4% and 6% in 2023.
Seeds planted for record-high Easter spending
A closer look at what’s driving the expected $24 billion in spending.
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Easter Spending Expected to Reach Record $24 Billion
Consumers plan to spend a collective $24 billion on Easter this year, according to NRF and Prosper.
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Barnes & Noble’s CEO is a book lover’s bookseller
James Daunt on the retail chain’s resilience and the industry’s evolution.
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Answers to consumer questions about the climate impacts of shopping
NRF releases report on the carbon footprint of retail purchases.
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