Nkongho Beteck

Director, Social Media and Digital Communications
Nkongho Beteck headshot 2022

Nkongho Beteck is director of social media and digital content at the National Retail Federation. In this role, she leads the organization’s social media strategy, including curating content, gathering and reporting metrics, covering live events and executing paid social advertising campaigns. She also oversees strategy and development for the organization’s SmartBrief newsletters.

Prior to joining NRF, Beteck served in public communication and nonprofit roles for health equity, journalism and science organizations. She holds a bachelor’s degree in multiplatform journalism from the University of Maryland, College Park and a master’s degree in digital corporate/nonprofit communication from Johns Hopkins University.

Authored by Beteck

6 small businesses on the importance of shopping local this holiday season
 
two girls are looking at their holiday gifts during the holiday season
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Making golf accessible and inviting to all
 
PGA Tour Superstore
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3 ways to deliver future-focused customer experiences
 
Attendees at NRF Nexus
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3 learnings from NRF Supply Chain 360
 
Supply Chain 360
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3 essential themes from NRF PROTECT
 
NRF PROTECT Keynote session
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Sustainability is getting better and better for business
 
Sustainable shopper
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Sustainability is getting better and better for business
 
Sustainable shopper
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How Saks OFF 5th puts consumers first
 
Saks Off Fifth
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How PGA TOUR Superstore is welcoming new golfers
 
PGA Tour Superstore
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Verizon Consumer Group’s omnichannel strategy to drive traffic and create demand
 
Customer experience
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How companies can build strong and inclusive cultures
 
Inclusive company
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How speed and convenience are driving retail innovation
 
Grocery delivery
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