Connected Commerce

woman uses device in furniture store

Connected Commerce

Learn how successful companies and retail leaders approach customer experience, explore new trends, best practices and more through blog posts, videos, research and more. 

NRF On Demand
Exclusive to NRF members, NRF On Demand brings you and your team the latest content from NRF conferences and events. Learn key trends, takeaways, best practices and more from retail leaders and visionaries.
 
Tina Sharkey, CEO and Co-Founder, Brandless speaks at NRF 2019
 

Get involved

The Digital Council is a collaborative, networking group of digital leaders focused on the e-commerce, mobile and innovation functions in retail. These senior level experts from NRF member companies represent the breadth and diversity of the retail industry and give their time and knowledge to help advance their organizations, careers and the industry overall. 

Learn more

From the blog

 
Karla Gallardo, CEO of Cuyana
Cuyana: Scaling a brand built on ‘fewer, better’
Retail Gets Real episode 126: What led to Cuyana’s early success and where the business is headed.
 
Lockie Andrews of UNTUCKit
9 women making waves in retail
A look at the women taking the stage at NRF NXT
Read more
 
Anthony Marino of thredUP recording podcast
How thredUP is changing secondhand fashion
Retail Gets Real episode 124: Operational details that are woven into making shopping for used clothing sexy.
Read more
 
b8ta store interior in Santa Monica
How b8ta is reimagining the retail store model
Retail Gets Real episode 123: How b8ta’s “retail-as-a-service” model fuels discovery in the physical world.
Read more
 
Rothy's shoes hanging on the wall in San Francisco store
Rothy’s formula for success
Retail Gets Real episode 122: How the shoe retailer attracts fans and where the brand is headed.
Read more