We're undergoing maintenance. Some site features are not accessible.

Graduation

NRF has been conducting its annual graduation spending survey since 2007 to see how Americans will celebrate high school and college graduates each spring.

Graduation 2022

 

    What consumers planned to spend on grad gifts in 2022

    According to NRF’s annual survey conducted by Prosper Insights & Analytics, 33% of respondents planned to buy a gift for a high school or college graduate in 2022.

    • Total expected spending was $5.8 billion
    • Once again, cash was the top gift

    More consumer trends

    Staying close to the customer with Pete Nordstrom
     
    Big Show 2023 Nordstrom
    Retail Gets Real Episode 301: How Nordstrom keeps pace with change while holding strong to core values.
    Read more
    Easter Spending Expected to Reach Record $24 Billion
     
    Consumers plan to spend a collective $24 billion on Easter this year, according to NRF and Prosper.
    Read more
    Answers to consumer questions about the climate impacts of shopping
     
    Sustainable shopper
    NRF releases report on the carbon footprint of retail purchases.
    Read more
    How consumers are celebrating a record-breaking St. Patrick’s Day
     
    More than half of adults plan to celebrate and total spending is expected to reach a record $6.16 billion.
    Read more
    3 ways consumers are making Valentine’s Day 2023 special
     
    Valentine's Day shopping
    Consumers are showing the love with near-record spending.
    Read more
    How Savage X Fenty celebrates fearlessness, confidence and inclusivity
     
    Retail Gets Real episode 297: Christiane Pendarvis of Savage X Fenty on Rihanna’s lingerie brand.
    Read more