NRF’s annual graduation gift survey shows that consumers continue to spend strongly on the high school and college grads in their lives.
Take a deeper look into the graduation gifting trends over time, and use the interactive charts to explore a demographic breakdown of total spending, average spending and gifting plans.
About the survey: The 2023 survey was fielded to 8,414 consumers aged 18+ from May 1 through May 8 and has a margin of error of plus or minus 1.1 percentage points.
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Historical data on how consumers celebrate the popular spring holiday.
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