Consumer Shopping and Safety

Organized retail crime (ORC) remains a growing challenge for retailers across the country.

Flock Safety and Zencity partnered to conduct a nationwide survey, alongside focused research in the Seattle and Chicago metro areas, to assess consumer sentiment on shopping and safety. Together, 3,522 respondents were surveyed over a three-week period from December 21, 2024 to January 13, 2025.

Findings uncover that respondents are concerned about ORC and generally comfortable with the idea of security technology within stores.