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The National Retail Federation is the world’s largest retail trade association.

Every day, we passionately stand up for the people, policies and ideas that help retail succeed.

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Corgi with Halloween decor.

Halloween Spending

Halloween spending is expected to reach a record $13.1 billion in 2025.

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NRF Small Retail Business Hub

Explore quick insights and practical tools tailored especially for busy, time-stretched small retail businesses.

NRF Events

California Retail Law Summit
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NRF 2026: Retail's Big Show

Retail sales continued to grow in August

The CNBC/NRF Retail Monitor, powered by Affinity Solutions, shows spending continued to grow in August as consumers stocked up on school supplies and tried to beat rising tariffs.

Retail Gets Real Podcast

Tune in for unfiltered, insightful conversations with the industry’s most interesting people and hear NRF's latest episode on redefining retail and customer experience.

The Visionary 2026

The National Retail Federation has named Abercrombie & Fitch Co. CEO Fran Horowitz as the Visionary 2026. Horowitz will receive The Visionary award at the 11th annual NRF Foundation Honors on January 11, 2026, in New York City.

Abercrombie & Fitch Co. CEO Fran Horowitz.

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