NRF | Voice of Retail

NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. Learn more about us.

Coronavirus update

NRF Member Call with CDC

On February 28, NRF hosted a members-only conference call with Nancy Messonnier, MD, and Lisa M. Koonin of the Centers for Disease Control and Prevention. Listen to the call to learn more about what retailers need to know about the ongoing coronavirus outbreak.

Members only

Listen

More coronavirus resources

Coronavirus Resources for Retailers: Updates from NRF and government agencies with the latest COVID-19 developments
NRF Member Survey: Results from an NRF member survey on the current impact of COVID-19 on retail companies (members only) – February 24
NRF Member Memos: Latest news from NRF on the developing situation and impact to retail (members only)

We stand up for the industry

We advocate for retail through strong representation, year-round education and impactful storytelling. Addressing complex policy issues like tariffs, data security and sales tax fairness, we speak out for retail with a clear and authentic voice like no one else can.

Learn how we champion the people and policies that fuel success for retailers.

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Retail forecast and consumer confidence

NRF President and CEO Matthew Shay joins CNBC's Power Lunch to discuss NRF’s annual retail sales forecast, the state of the consumer, and concerns about coronavirus impacting retail.

Watch clip

Blog

Stories around retail industry insights, trends and transformation.

Retail Technology

How 3D design is transforming the supply chain

Li & Fung's Sean Coxall on creating the supply chain of the future

St. Patrick’s Day

3 charts that explain why consumers are feeling lucky this St. Patrick’s Day

More than half of adults plan to celebrate and total spending is expected to reach a record $6.16 billion.

Startups and Transformation

Sharing positive vibes and delicious food

Concept to watch: Flower Child offers healthy dining in an inclusive atmosphere.

Startups and Transformation

‘Medtailing’ appears here to stay

There’s continued interest in the mix of retail and health care.

Consumer Trends

Designer fashion brands are moving into real estate

Diesel is the latest fashion designer to move into the Miami condo market.

Connected Commerce

How data drives decisions at TechStyle

Laura Joukovski, TechStyle, records a podcast

Retail Gets Real episode 158: Laura Joukovski, president of global fashion brands, on the brand’s unique approach.

Consumer Trends

IKEA plans new Vienna location without parking

Rendering of new IKEA location in Vienna, Austria

The store is aimed at pedestrians, cyclists and people who use public transportation.

Connected Commerce

Fernish targets young professionals on the move

The co-founders of the furniture rental startup on promising a better customer experience.

Little girl reaching for books on a shelf at Unclaimed Baggage Center

Unclaimed Baggage Center turns 50 and hits the road

A look at the Alabama store where the country’s lost luggage finds new owners.

A couple looks at phone outside of a store

Research

Convenience and the customer

Over nine in 10 consumers are likely to choose a retailer based on convenience.

And these shoppers are looking to retailers to help them save even more time and effort in their busy lifestyles. Explore the latest edition of NRF's Consumer View to learn how convenience shapes today’s shopping and the future role of convenience for the retail industry.

See the data

Retail Gets Real Podcast

NRF’s weekly podcast features unfiltered, insightful conversations with the industry’s most interesting people.

More episodes

Connected Commerce

How data drives decisions at TechStyle

Retail Gets Real episode 158: Laura Joukovski, president of global fashion brands, on the brand’s unique approach.

Retail Technology

NRF Innovation Lab highlights and the future of AI in retail