The National Retail Federation is the world’s largest retail trade association.
Every day, we passionately stand up for the people, policies and ideas that help retail thrive.
Latest from the NRF
Goodlife Clothing follows the data to build an authentic brand
Retail Gets Real episode 275: Co-CEO Andrew Codispoti on building and expanding an omnichannel business.
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4 investigative interview methods that create a dialogue and solve retail crime cases
NRF PROTECT: Mapping a strategic approach to gaining actionable information.
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3 essential themes from NRF PROTECT
NRF PROTECT: Retail leaders in loss prevention, digital fraud and cyber risk agree connection and collaboration are key.
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Inflation and the state of retail with NRF President and CEO Matthew Shay
Retail Gets Real episode 274: What's ahead as a resilient industry responds to inflationary pressure.
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Retail’s premiere advocacy event, reimagined
The 2022 Retail Advocates Summit is not a typical DC fly-in. It’s an experience.
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How to manage risk by working collaboratively
NRF PROTECT: Breaking down silos with American Eagle Outfitters, Etsy and Tractor Supply Co.
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Meet the 2022 America’s Retail Champions finalists
Small businesses that exemplify the importance of advocacy.
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Protecting the systems at Albertsons
NRF PROTECT: Observation, patience are key to maintaining supply chain cybersecurity.
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Clues for how to stop a mass shooting epidemic
NRF PROTECT: Diving into research on perpetrators and what can be done.
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How to craft a resilient response
NRF PROTECT: Former Secret Service agent Evy Poumpouras on verbal conflict resolution.
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How consumers are rethinking their Independence Day BBQs
A look at the role of climate change in Americans’ eating habits.
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How Neiman Marcus Group cultivates a belonging culture
Retail Gets Real episode 273: Chief People and Belonging Officer on creating a more equitable and successful business.
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Upcoming NRF events
NRF Nexus 2022
Retail leaders get a front-row seat to the latest innovations in marketing, technology and digital.
Register now
NRF Retail Advocates Summit 2022
NRF’s Retail Advocates Summit — the retail industry’s premier advocacy event — is back.
Register now
NRF 2023: Retail's Big Show
In 2023, we're excited to not just help retail stand together, but also stand out.
Register now
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Latest retail news from NRF SmartBrief
July 6, 2022
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July 6, 2022