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NRF is the world’s largest retail trade association. Every day, we stand up for, celebrate, educate and inspire the people who power the retail industry. Learn more about us.

Coronavirus update

Resources for retailers

Find information for retailers on the current outbreak of coronavirus, known as COVID-19, including:

  • NRF Call with the Centers for Disease Control and Prevention (members-only)
  • Memos on the latest developments and retail impact (members-only)
  • Top resources from the U.S. government and more

We stand up for the industry

We advocate for retail through strong representation, year-round education and impactful storytelling. Addressing complex policy issues like tariffs, data security and sales tax fairness, we speak out for retail with a clear and authentic voice like no one else can.

Learn how we champion the people and policies that fuel success for retailers.

People enter NRF 2020 with sign in background
A growing Big Show matches a growing industry
Retail's Big Show has mirrored retail industry growth through the past decade. Though retail remains a fiercely competitive industry, the fast-moving disruption has elevated the need for collective thinking, problem solving and learning.

Stories around retail industry insights, trends and transformation.
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Qurate Retail, Inc.'s Mike George on the evolving state of retail
Mike George, President and CEO, Qurate
New NRF Chairman describes a critical moment in retail's transformation at NRF 2020.
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3 ways convenience impacts shopping behavior
A woman looks at her phone on a city street
Retailers have been setting new standards for finding and receiving items.
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Sharing positive vibes and delicious food
Interior of Flower Child restaurant
Concept to watch: Flower Child offers healthy dining in an inclusive atmosphere.
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IKEA plans new Vienna location without parking
Rendering of new IKEA location in Vienna, Austria
The store is aimed at pedestrians, cyclists and people who use public transportation.
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Fernish targets young professionals on the move
Bedroom with furniture from Fernish
The co-founders of the furniture rental startup on promising a better customer experience.
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Bringing transparency to delivery management
Aerial highway junction
Startup Spotlight: Bringoz helps retailers optimize fulfillment activities and control costs.
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Harry Potter flagship store set to open this summer in NYC
concept rendering of Harry Potter flagship store
The 20,000-square-foot retail space will feature interactive experiences.
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3 common Valentine's Day myths
Two puppies kissing on red couch
Fact or fiction? The data behind some common Valentine’s Day assumptions.
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A couple looks at phone outside of a store
Convenience and the customer

Over nine in 10 consumers are likely to choose a retailer based on convenience.

And these shoppers are looking to retailers to help them save even more time and effort in their busy lifestyles. Explore the latest edition of NRF's Consumer View to learn how convenience shapes today’s shopping and the future role of convenience for the retail industry.


Retail Gets Real Podcast
NRF’s weekly podcast features unfiltered, insightful conversations with the industry’s most interesting people.
More episodes
How data drives decisions at TechStyle
Laura Joukovski, TechStyle, records a podcast
Retail Gets Real episode 158: Laura Joukovski, president of global fashion brands, on the brand’s unique approach.
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NRF Innovation Lab highlights and the future of AI in retail
NRF Innovation Lab at NRF 2020
Retail Gets Real episode 157: Inside the NRF Innovation Lab with Forrester’s Sucharita Kodali and the founder of Pathr.
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How to retain and recruit talent in a tight labor market
Experts from Indeed record a podcast with NRF
Retail Gets Real episode 156: Experts from top job search site Indeed on the state of retail employment and hiring.
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International retail trends to watch in 2020
Kate Ancketill, GDR Creative Intelligence, records podcast
Retail Gets Real episode 155: How technology is shaping retail and consumers internationally.
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Le Tote CEO on retail’s evolution
Rakesh Tondon of Le Tote records a podcast
Retail Gets Real episode 154: Go inside the strategy guiding Le Tote.
Read more

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