St. Patrick’s Day

NRF has been conducting its annual St. Patrick’s Day survey for more than a decade to see how consumers plan to spend for and celebrate during the popular cultural holiday. More consumers than ever celebrated St. Patrick’s Day in 2023 – 61% plan celebrated and they spent an average of $43.84.

St. Patrick's Day spending

Consumers donned green clothes and bought green food dye in preparation for the lucky holiday — and more people celebrated than ever before. This year, 61% of consumers planned to celebrate St. Patrick’s Day, up from 54% in 2022 and the highest in the history of the survey.

St. Patrick's Day

About the survey: The 2023 survey of 8,415 U.S. adults 18 and older was conducted February 1-6 and has a margin of error of plus or minus 1.1 percentage points.

Dig into more data
Learn more about historical trends on how consumers celebrate St. Patrick’s Day.
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