August 2022
GfK
Published
For many drivers, buying or leasing a new vehicle every few years has become a default strategy – especially among young drivers and those earning over $100,000 a year. But as new research from GfK's AutoMobility team shows, economic unrest, vehicle shortages, and price tags routinely exceeding the Manufacturers Suggested Retail Price (MSRP) have led some auto “intenders” to think the unthinkable – that “used” may be an option worth considering.