NRF Staff

Administration and Finance

Brian Baskins
Coordinator, Office Administration
Levina Coleman
Director, Financial Planning & Analysis
Janet Dan
Manager, Accounts Receivable
Judy DePalma
Executive Assistant to the President and CEO
Chief Human Resources Officer
Chief Financial Officer
Su Yeon Ko
Sr. Director, Accounting
Kayla May
Administrative Assistant, HR and Operations
Monique Meleance
VP and Controller
Chastity Nelson
Manager, Office Administration
Manager, Accounts Payable

Communications and Public Affairs

Director, Special Projects and Executive Communications
Coordinator, Media Relations
Senior Director, Media Relations
VP, Communications and Public Affairs
Administrative Coordinator, Communications and Public Affairs
SVP, Communications and Public Affairs


Director, Meetings and Special Events
Sr. Director, Meetings and Special Events
VP, Meetings and Special Events
Director, Speaker Logistics
Director, Sponsorships
SVP, Event Strategy
Chirag Patel
Director, Attendee Services & Registration
Director, Event Experiences
VP, Sales
Sr. Director, Speaker Logistics


Manager, Event Production & Operations
Executive Assistant
VP, Education Strategy
Director, Content Production & Programs
Senior Advisor for Retail Insights and Content Creation
VP, Education Strategy

Government Relations

VP, Retail Technology & Cybersecurity; Executive Director, Center for Digital Risk & Innovation
VP, CSR & Sustainability; Executive Director, Center for Retail Sustainability
Sr. Director, Grassroots Advocacy
Maisha Davis
Manager, Government Relations Operations
VP, GR & Workforce Development
VP & Deputy General Counsel
Executive Vice President of Government Relations & Executive Director, NCCR
VP, Supply Chain & Customs Policy
Sr. Director, Government Relations
VP, Asset Protection & Retail Operations
VP, Legal Affairs
VP and Senior Policy Counsel
Chief Administrative Officer & General Counsel
Paralegal & Contract Administrator
Shawna Purvis
Manager, Government Relations Operations
VP, Government Relations & Political Affairs
VP, Government Relations Food & Energy Policy
Ashton Wiggins
Specialist, Legislative Affairs
VP, Tax Policy


Sylvia Diaz Garces
Coordinator, Data Integrity
Holly Eva
Sr. Director, IT Projects
Chief Information Officer
Sr. Director, Infrastructure Management
Christina Morris
Web Developer
Salaam Original
Specialist, Helpdesk
Steve Riley
Director, Database Management
Catherine “Cass” Wright
Sr. Director, Data Policy


Director, Creative Production
Director, Social Media & Digital Communications
Allison Brennan
Digital Designer
Sr. Director, Marketing Insights & Analytics
Sr. Director, Marketing
Director, Marketing
Sr. Director, Content Strategy
Coordinator, Digital Communications & Marketing
Coordinator, Email Marketing
Director, Editorial Content
Manager, Design & Usability
Mary Whitehead
Manager, Marketing

Member Relations

Coordinator, Member Relations
Sr. Director, Member Relations and Administration
Sr. Director, Membership Development
SVP, Membership and Development
Stephanie McCain
Director, Member Engagement
Liaison, Member Relations
Beth Stanaland
Vice President, Membership Operations and Special Projects
Sr. Director, Member Engagement and Recruitment

NRF Foundation

Kelli Kunkee
Director, RISE UP Outreach & Operations
Manager, RISE Up Curriculum & Instruction
Sr. Director, Communications & Content Development
Sr. Director, RISE Up Outreach
Manager, Special Projects & Corporate Engagement
SVP, NRF & Executive Director, NRF Foundation
Emily Medeiros
Manager, Communications & Content
Manager, Partnerships & Outreach
Director, University Relations & Programs
Coordinator, University Relations & Scholarships
Manager, Partner Engagement
Director, Development & Corporate Engagement


VP, Industry and Consumer Insights
Research Analyst
Lindsey Henry
Director, Research
Chief Economist
Executive Director, Research